BigCommerce.com – Positioning Around Your Ideal Customer Profile
by Ray McDonald - Sr. Internet Development Strategist on Jul.09, 2010, under BigCommerce ecommerce web design, BigCommerece E-commerce Shopping cart design and development., Corporate Web Design, E-Commerce Design and Devepment, Interspire e-commerce, Newmarket Web Design, Sales Recruiting Web Design, Sports Web Design, Weight Loss Web Design, bigcommerce, ecommerce web design toronto
Well…It seems Mitch certainly comes out with some gems of information which is certainly valuable when developing your on-line store.
Profiling your prospective customer is really if one of the many tools you’ll need to measure your conversion of visitors into sales. Really though, it’s in the top 5 of important understandings to on-line marketing. The benefits of customer profiling allows you to really dial in your sales strategies and cart layout and focus more on the quality of sales vs. visitors. For example: say on an average day you sell 10 of one single product based on 100 unique visits. Ideally if you are able to capture the metrics of those who buy that product (they could all be different in their reason for buying, new customers, gift purchases, repeat customers etc…) you can now govern your website, newsletter, blog, facebook and twitter account to cater to more of that one product and customer type and intelligently know why they bought. I know this sounds very brief, but once you get going into measuring your conversations while maximizing profiling you’ll certainly see a much bigger picture.
That said, here’s Mitch’s video…….after watching Mitch’s video, please feel free to give us a call to discuss other main key components to creating a successful on-line store. here’ out BigCommerce Partner page to learn more about How Be A Part Of’s
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